A Great Phrase: Fail Forward

by Tim Berry on January 29, 2009

Treat life as an experiment. Quote:

Take risks frequently, and be prepared in case the resulting action fails to meet your expectations. Fail forward, and there will be learning from your mistakes along the way.

This is innovation expert, author and IDEO general manager Tom Kelley talking at Stanford University a couple of months ago. Click here for the source video and, if you possibly can, listen to the rest of it.

Tom Kelley, Treat Life as an Experiment

Tagged as: IDEO, Stanford Entrepreneurship, Tom Kelley

About Tim Berry

Tim Berry is the founder of Palo Alto Software, a co-founder of Borland International, and a recognized expert in business planning. Tim is the originator of plan-as-you-go business planning. He has an MBA from Stanford and degrees with honors from the University of Oregon and the University of Notre Dame. Today, Tim dedicates most of his time to blogging, teaching, and evangelizing for business planning. His full biography is available on his blog.