Up and Running Blog

Offering Referrals can be a Competitive Advantage

by Guest Author on March 9, 2010

It’s Referrals Week over at the Duct Tape Marketing blog, and this morning features a great article by Pamela Slim, author of Escape from Cubicle Nation, on how giving referrals to other businesses can actually help your own:

“Here is the good news: one of your unique differentiators can be your ability to refer your clients to fantastic people who compliment your work. You don’t have to know everything. You just have to know people who do.”

Read the full post at the Duct Tape Marketing blog…

About the author: This is a guest post by an author in the Up and Running community. If you're interested in submitting a guest post, contact the Up and Running Editor. More »

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