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About Helen Major

Helen Major

Helen Major has a keen interest in finance and has been writing for blogs and newspapers on the subject for a number of years. Recently, she has been consulting small and start-up businesses on building successful internet marketing campaigns.

Helen Major

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Tips for Conducting Online Competitor Analysis

by Helen Major on September 20, 2012

One thing that many new businesses take for granted is that their competitors are the same companies online and offline. While it’s often the case that the same company controls market share in both sectors, when you start looking at the complex landscape of keywords and user dynamics, the competition increases and new players enter [...]

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