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Josh Clark

The Tagline

by Josh Clark on March 15, 2011

Along with effectively creating a branding campaign for the industry and lifestyle of the target audience, companies and organizations oftentimes choose to add a tagline, or motto to describe or create a feeling surrounding their product. Almost anyone can come up with several of these off the top of their head. From “I’m lovin’ it” [...]

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Breeden Homes, Local Home Builder Eugene, Oregon

Finding Yourself and Your Brand

by Josh Clark on March 10, 2011

When I was in college we used to sit around and talk about how it was the logo that defined a company. But since then I’ve come to the understanding that a logo is only a single part of a brand. As a graphic designer, I’ve worked with many small businesses who were looking to [...]

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