Can you communicate the core of your business plan in just a couple of minutes? How about in a single 140-character tweet? Our new Bplans Business Pitch tool can help you develop and refine your core message. Add your pitch now and you can even get a FREE copy of our best-selling Business Plan Pro [...]
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A tip for online retailers out there: If you want to increase sales on your e-commerce website, try adding a security trustmark in your site header — not just in your shopping cart but for the whole site. We tested it, and it works. Not familiar with the term “security trustmark”? If you buy or [...]
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Around the office at Palo Alto, we’ve talked a lot about the Obama campaign, particularly the small-donors fundraising program that radically outperformed the traditional large-donor model followed by the Clinton campaign and could be ushering in a new way of campaigning for national office. Political preferences aside, the Obama team is interesting to me because [...]
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Or: how not to use canned email responses. I like Wesabe, the free online service for tracking personal expenses, but it doesn’t have direct integration with my credit union. This is not surprising: it’s a not-huge regional credit union, and I would have been really impressed to have found it on the list for a [...]
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Writing a good blog post can take an hour or more. Having spent the effort, you don’t want your hard work to fall on deaf ears, which is why most people avoid blogging on Sunday afternoons. Well, that and because you have more important things to do on Sundays — like planning to start your [...]
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We have received innumerable thank you notes, emails, referrals, and even thank you pizzas in the past. Today we received an exciting package from Mark Bent, CEO of SunNight Solar and creator of the BoGo Light, as a result of the excellent customer service that Shawnie on our Customer Care team provided for him. The [...]
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What is Measurable Quality? The idea of taking something that is seemingly qualitative and turning it into something quantitative for measurement over time is the cornerstone of establishing key performance indicators – management via metrics. You are probably already familiar with The Vital Few versus The Trivial Many (aka Pareto’s Principle or "The 80-20 Rule"). [...]
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Performance Metrics – In the corporate world there is tremendous effort applied by management surrounding metrics, and this philosophy has trickled down to small business rapidly with affordable yet robust systems focused on metrics like CRM, IP phones, web analytics, search engine optimization, help desk ticketing and good old accounting. Why with all of this [...]
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I was in a ski shop a couple of weeks ago, and for the first time ever I saw a pair of these hand-made, short run, seriously nontraditional skis that I have been researching for the better part of three years. These skis are definitely made for "skiing the extreme." The best part about the [...]
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A quick true story to paint the picture. Our online fraud investigation team and controller both recently tried to make contact with a specific fraud investigator at a major international bank. We received a message from this individual investigator there about a flagged transaction that occurred on one of their customer’s credit cards. After several [...]
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