The question: I need your recommendation as to what program we should invest in that would be most appropriate. When I googled “How to…marketing plans” Whoa, lots of options and I came upon your site. We are a relatively small [industry omitted] Company in [omitted] and after 32 years in business, have a very good reputation [...]
I was delighted to catch Sometimes You Have to Scramble in my blog feed yesterday. That post on smallbizclub.com was written by pro football hall-of-gamer Fran Tarkenton, who was famous for scrambling as quarterback of the Minnesota Vikings and New York Giants, back in the 1970s. Who better to point out two essential truths about real-world [...]
My business is busy in the spring, summer and fall but slows in the winter. How do I ensure I have sufficient cash flow throughout the year?
I believe that building a great brand is the single best way to ensure the long-term survival of your company.
In the consulting and services industry, pricing is your buyer’s best indication of your value. People buy on confidence, reliability, name and assurance, not on price.
There comes a point in every business when the owner realizes they need advice and wonders, “Should I hire a consultant?”
I admit, when I started reading this book I was skeptical. I’m a social media pro. I thought I knew all about it. But no, as it turned out, I really had to read Jim Blasingame’s new book The Age of the Customer.
Despite having the key ingredients required for success, a new local restaurant failed. Here are the lessons that would have helped save this business, that can also help you as you search for success.
After serious discussion, and full consideration of the pros and cons, you make a difficult strategic decision. So you want to move on, but somebody you work with keeps revisiting that same decision.
Starting a new business isn’t cheap. To get the most bang for your startup buck, you’ll want to check out these four expenses that every new business can live without.