Cool! I got an e-mail about this list of 100 Must-Read Blog Posts for Aspiring Entrepreneurs, published on Online Classes.org, and I discovered that 12 of those posts were mine, from either this blog or my main blog at Planning Startups Stories. Of course I think it’s a great list. It’s not 100 books or [...]
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Last week I started assisting my mother and my aunt in starting blogs. It’s been quite a while since I created a new blog from scratch using the WordPress platform and it gave me a unique chance to see the blank slate a blog starts on. All those exciting possibilities to create a space for [...]
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I keep thinking the watchword should be “what part of the word publishing don’t you understand?” With complaints about invasion of privacy, pranks, and PR headaches, businesses using social media need to understand that what we do there (blogs, Twitter, Facebook) is publishing. Once you let it out into the world (or once somebody else [...]
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I thought so, and now there’s data to go along with my hunch. In Social Media Users Profiled on the Marketing Profs blog, something called BIGresearch gives some statistics on social media usage, including this chart showing cross usage of different social media sites. The way I read those numbers, blog posters are more likely [...]
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You’ve probably heard the phrase: “content is king.” This morning I read “The idea that ‘content is king’ in blogging is total bulls***” by Mack Collier on The Viral Garden. He’s got a stark reminder there–a picture of an empty theater–that content doesn’t mean diddly if nobody sees it. Many bloggers view their blog as [...]
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If you’re looking at a new web startup these days, you have to make a choice. You can aim for money or aim for traffic. Ironically, it’s hard to do both. Whose business is Web 2.0? You update on Facebook and Twitter, post to your blog, comment on everybody else’s blog, and put your pictures [...]
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Every time I think about blogging, I question what I should write about, whether or not I have the time, if people will read my posts, etc. But when I actually think about what blogging can do for our business, it’s really a no-brainer. Blogging is pretty much free marketing (and can actually be kind [...]
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