With all the talk surrounding the landmark book Free by Chris Anderson, I want to recommend Steve King‘s post “Free isn’t a Business Model, But it is a Business Strategy” on his Small Business Labs blog. I’ve followed the Free controversy myself, and posted about it here on this blog, and here on the Huffington Post, [...]
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I had a long talk yesterday with a good friend at the back end of a bad business experience. Call it recession-related, banking, credit cards and a website that might be valuable someday–good information, nice interface–but was taking too long. We had a talk about web apps, trends and the long-term problem of free. My [...]
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I’ve seen the Chris Anderson “long tail” idea used in so many different contexts that I had to get the book to figure out what it really meant. And it’s a good book, by the way, good reading. With “There it is again,” Seth Godin puts it down in just a few paragraphs, along with [...]
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So put this together: research in the Harvard Business Review examines two specific markets and says the Chris Anderson theory of the Long Tail doesn’t hold up in reality. That’s followed by an excellent analysis by Anita Campbell on Small Business Trends, pointing out that while the long tail might not work for large corporations, [...]
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