I’m sorry I’m late on recommending John Jantsch’s “These Jobs Ain’t Coming Back” on his Duct Tape Marketing blog. Better late (he posted July 2) than never, though, because it’s important. John doesn’t talk about larger political issues very often, because he’s usually immersed in tools, techniques and practical ways to help real people in [...]
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It’s Referrals Week over at the Duct Tape Marketing blog, and this morning features a great article by Pamela Slim, author of Escape from Cubicle Nation, on how giving referrals to other businesses can actually help your own: “Here is the good news: one of your unique differentiators can be your ability to refer your [...]
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Palo Alto Software is once again joining John Jantsch of Duct Tape Marketing in a week long push to create 1000 referrals around the world. Individuals around the globe are invited to make at least one referral to a small business at www.makeareferralweek.com and share the referral details, including information on why they referred a [...]
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Marketing expert John Jantsch, creator of Duct Tape Marketing, posted this list today on the American Express OPEN forum. He introduces it by recognizing that it’s not necessarily that big idea you’ve been waiting for that makes the startup successful. He offers these five factors: The owner is the customer. Meaning that you make a [...]
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The good news here is that this post–the actual title is 7 Steps to Creating a Winning Coaching, Consulting or Service Business–is done by a true master in the field, John Jantsch, author of Duct Tape Marketing. And he’s not recommending anything that he hasn’t actually done himself. However, that’s also the bad news. John [...]
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Do you know that many successful entrepreneurs are not risk-takers? I was taken aback by that in “7 Uncommon Traits of Successful Entrepreneurs” by John Jantsch on his Duct Tape Marketing blog. However, as I reflect on the 20-some years my wife and I built Palo Alto Software, I think he’s right. Here’s what he [...]
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I like the title: “Just Start,” as in start your business, shades of the now famous Nike “Just do it” campaign. Just start. I’m pleased to be speaking along with John Jantsch of Duct Tape Marketing, Ken Yancey, CEO of SCORE, and Rich Sloan of StartupNation for this free webinar next Wednesday. It’s a free [...]
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In addition to all of the fantastic referrals being made on the www.makeareferralweek.com website (There’s over 800 listed!) there are some informative blog posts on the Duct Tape Marketing blog. Susan Wilson Solovic, co-founder of SBTV.com Pamela Slim of Escape from Cubicle Nation Scott Allen, author of The Virtual Handshake Anita Campbell of Small Business [...]
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Ever wanted the chance to spend quality time with a guru in the marketing world? What kind of a value would you put on one-on-one time with some of the brightest minds in marketing? Are you in or near the Sonoma County region in California? John Jantsch, the man behind the Duct Tape Marketing system, [...]
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This is hard for me to post, because it–well, the headline, at least–seems so negative. Still, I’ve been dealing with a number of startups lately, and it seems like we all need a refresher reminder: “I don’t know the secret to success, but I do know that the secret to failure is trying to please [...]
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