Is your website driving sales or is it driving potential customers away? Think about it — how you present yourself via your website is your customer’s first impression of you and your business. What you say and how you say it matters. There are plenty of excellent resources available to guide you in writing compelling [...]
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With the plethora of instant text communciations it is easy for us to become sloppy in our spelling, and when using texting, reducing words to rebuses and abbreviations is near-mandatory. Still, when you are involved in any form of business writing, especially where you have an outside audience, an audience that has some control over [...]
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