Social media is like a long-term relationship—the more you put into it, the more you’ll get out of it. Fortunately, it won’t nag you about leaving your laundry everywhere and clogging the drain (working on it, sweetie). It’s estimated that about 80 percent of companies are on Facebook, but the defining factor is how you’re [...]
by Bailey Koharchick on October 16, 2013
Happy (early) National Programmers Day! Without developers, we wouldn’t have funny cat videos, obsessive Facebook stalking or (God forbid) the Google. Check out this great infographic, created by Ellie Koning and originally posted on the now defunct Geekzu.com.
by Bailey Koharchick on September 4, 2013
In Social Media, as in Fantasy Football, you can’t go far unless you know where the goalposts are. Each requires planning, strategy, and passion. Here are the top 8 reasons your social media strategy is like your NFL Fantasy Football draft. 1. You’ve Got Your Superstars “Facebook? Psh. Five bucks says I got more retweets than [...]
It is easy to come up with reasons why Facebook isn’t going to help your business. I hear them all the time. My response remains the same: Don’t knock it until you give it a decent try. It will cost you little in time and money to do so, and the payoff could be well worth it!
by Tina Samuels on August 23, 2013
If you run a small business, you most likely have started using social media. If you find that it isn’t working out like you hoped, this may be the result of lack of interaction with your followers and customers. Here are five easy ways to improve your social media engagement:
by Tim Berry on August 14, 2013
Here’s another great lesson in not believing so-called data, statistics and research.
by Melissa Hathaway on July 18, 2013
Small retailers can gain access to a much wider pool of consumers and revitalise their businesses to a degree that has been never achievable before.
by Sharleen Nelson on July 17, 2013
The advent of social media marketing has unquestionably been a godsend for small businesses just starting out and operating within a limited budget. But it’s not enough.
Excellent! Read Evanne Schmarder’s 5 Social Media Marketing Myths: Busted on the Huffington Post yesterday: Myth 1: Social media marketing is free. Yes and no. It’s true that you can sign up and create a profile on popular platforms such as YouTube, Facebook, Twitter, Foursquare, Tumblr, and Pinterest for free. However, a monetary value must be [...]