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Comparing Twitter and Facebook Stats

by Tim Berry on December 27, 2010

I don’t know how far I would go with this, but it certainly got my attention, and the site it came from looks very good, too. This Infographic compares Facebook to Twitter in terms of use, demographics, and activities. You can click the picture for a larger view. And let me clearly thank Dave Larson [...]

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3 Worries on Social Media and Business …

by Tim Berry on November 12, 2010

I keep running into people who insist that every business, every business owner, every manager, every job seeker and everybody else should be developing his or her web presence. You should have a blog. You have to be on Facebook. You have to be on Twitter. You know what I mean. Yes, I agree that [...]

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Technology Changing Business Education? When?

by Tim Berry on November 2, 2010

Honestly, I’ve been hearing how technology is going to revolutionize education since I first entered the high-tech world in the late ’70s. And I’m not saying it isn’t going to happen — in fact, I’ve believed it for all these years. The revolution in education is coming. It’s only six months away. It’s been only [...]

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Define Facebook Success

by sara on October 18, 2010

“We’re going on Facebook!” “Great! What will we do there?” “We’ll be on Facebook!” “Umm, ok, yes, but what will we DO there?” “Do?” “Yes, do? What are our goals? What will success look like?” “…” Sound familiar? Everyone’s excited about social media, but in order to make it work for your business, you need [...]

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Facebook for Small Business

by sara on October 12, 2010

Starbucks is often touted as a Facebook success story. Well, Starbucks is pretty much a business success story, but that doesn’t mean everyone can, or should, emulate them. Alex Wheeler, Starbucks’ Director of Digital Strategy, explains their Facebook success as the result of creating a relationship with their customers as fans, through brand stories and [...]

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Making Facebook THE Social Network

by sara on October 5, 2010

This is our third post on startup lessons from David Fincher’s new film about the founding of Facebook, The Social Network. We’ve already seen that business ideas aren’t protected, and that startups, especially, need to be clear on partnership agreements, and whether partners are actually a good idea. Today, the important lesson is about actually [...]

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Partnerships, Sweat Equity, and The Social Network

by sara on October 4, 2010

This is our second post on startup lessons from the movie The Social Network, about the founding of Facebook. The movie did well over its opening weekend, reportedly bringing in $23 million, at the high end of studio estimates. But is it true to life? Laura Sydell, a correspondent for NPR, saw the movie with [...]

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Startup lessons from The Social Network movie

by sara on October 1, 2010

David Fincher’s new film, The Social Network, could be subtitled “The Unauthorized Biography of a Startup.” Based on the book ‘The Accidental Billionaires’ by Ben Mezrich, The Social Network tells the story of Facebook’s founding and rise to fame through the lens of the lawsuits that arose around it almost from the beginning. While critics [...]

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Ask the Expert – Facebook style

by Chelle Parmele on April 30, 2010

Over on our Palo Alto Software Facebook page, Bernadette Njoku asked: I’m looking for advice on what small businesses do/should do to build themselves financially over time, e.g., what are some recommendations on what to do if sales come in, should they reinvest into the business, what percentage, are there any ratios, are there recommendations, [...]

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The Real Meaning of Facebook's Murky Beginnings

by Tim Berry on March 16, 2010

How Facebook was Founded, and its two companion pieces on Business Insider, should be required reading for all entrepreneurs and all startups. The fabulously and typically murky early history of Facebook has very little legal or historical importance. But there are at least three good reasons to read it: It’s a really good, true story [...]

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