Along with effectively creating a branding campaign for the industry and lifestyle of the target audience, companies and organizations oftentimes choose to add a tagline, or motto to describe or create a feeling surrounding their product. Almost anyone can come up with several of these off the top of their head. From “I’m lovin’ it” [...]
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The 3rd annual Global Entrepreneurship Week at UnleashingIdeas.org is ending today. Palo Alto Software was pleased to participate once again in this event. As in years past, we added to the conversation about entrepreneurship by offering some one-on-one time with our President and founder, Tim Berry. On Wednesday, Tim spent an hour going over the [...]
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The BBC World News – Business Daily speaks with Palo Alto Software CEO, Sabrina Parsons about family succession. The conversation touches on the topics of “good and bad nepotism” and the worry that if family-run businesses don’t pass down from parent to child, the outcome for the business can in some cases be quite dire. [...]
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This collection of posts on my unretirement (I think I’m adopting Steve King’s term) came up this week, I guess because of the interview Romy Ribitzky did last week with me and my daughter Sabrina, about how I stepped down from managing the company to focus on blogging, writing, speaking and teaching instead. That was [...]
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The fifth annual Small Business Summit is almost here! The date to remember is March 16th in New York City and Palo Alto Software is once again sponsoring the event. What goes on at the Small Business Summit? I’m super glad you asked! This year the event is focused on Strategies for the New Economy [...]
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Here’s a question I received in an e-mail (edited to hide the sender’s identity): “The major question I have is how you found the courage to pull through when the times were tough? I know that is a very generic question. but it’s what I am going through right now . . . [omitting the author's [...]
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If the health of our planet is of interest to you, then the next two weeks are as important as any in history, as told by Connie Hedegaard. The incoming president of COP15, the United Nation’s conference on climate change, does not mince words about the crucial nature of this global gathering. In an article [...]
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I like business plan competitions. I participate in several as a judge, and I recommend them to entrepreneurs working on high-end startups that might be interesting to investors. You know who you are. You need a real shot at high growth, a credible management team, and commitment to an exit strategy. You can win real [...]
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Palo Alto Software Offering Business Plan Workshop to Lincoln County Business Owners – Oregon It’s not a secret that Oregon is a great state to start a business. If you are a business owner in Lincoln County you know the challenges of staying open and staying solvent. Do you have a plan to thrive in [...]
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Can you communicate the core of your business plan in just a couple of minutes? How about in a single 140-character tweet? Our new Bplans Business Pitch tool can help you develop and refine your core message. Add your pitch now and you can even get a FREE copy of our best-selling Business Plan Pro [...]
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