Google+ has a lot to offer small businesses, but hurriedly setting up a barebones page and calling it a day isn’t going to do the trick.
by Bailey Koharchick on October 30, 2013
This season, more than ever, holiday shoppers are expecting some serious perks from businesses. So what’s on their list of demands? Take a look, and check yourself twice.
Trying to sift through all the data your site is generating can be a frustrating and confusing process. Thankfully, there are great tools (both free and paid) that can help you get a better understanding of what your users are doing on your site and even how your competitors are faring in their own online efforts.
by Bailey Koharchick on October 16, 2013
Social media is like a long-term relationship—the more you put into it, the more you’ll get out of it. Fortunately, it won’t nag you about leaving your laundry everywhere and clogging the drain (working on it, sweetie). It’s estimated that about 80 percent of companies are on Facebook, but the defining factor is how you’re [...]
Happy (early) National Programmers Day! Without developers, we wouldn’t have funny cat videos, obsessive Facebook stalking or (God forbid) the Google. Check out this great infographic, created by Ellie Koning and originally posted on the now defunct Geekzu.com.
by Bailey Koharchick on September 4, 2013
In Social Media, as in Fantasy Football, you can’t go far unless you know where the goalposts are. Each requires planning, strategy, and passion. Here are the top 8 reasons your social media strategy is like your NFL Fantasy Football draft. 1. You’ve Got Your Superstars “Facebook? Psh. Five bucks says I got more retweets than [...]
As with all social media networks, you get what you put into it. But with Google Plus, you could get a lot. Here’s how.
by Tina Samuels on August 23, 2013
If you run a small business, you most likely have started using social media. If you find that it isn’t working out like you hoped, this may be the result of lack of interaction with your followers and customers. Here are five easy ways to improve your social media engagement:
Are you looking to promote your business to a local audience? Local marketing practices change constantly, and one way to keep up with the times is to find leading experts and follow their blogs. Just a few minutes a day browsing through your blog reader will help you generate new ideas, find relevant tips, and increase profits. The following seven blogs rank among the best in their field.
by Melissa Hathaway on July 18, 2013
Small retailers can gain access to a much wider pool of consumers and revitalise their businesses to a degree that has been never achievable before.